Skip to content
Free shipping on ALL orders đŸ„ł
Free shipping on ALL orders đŸ„ł

Finn

A pet wellness brand creating modern pet supplements using clean, science-backed ingredients.

  • Clean Ingredients
  • Sustainable Practices
  • Giving Back
FOUNDER James Shalhoub
HEADQUARTERS New York, NY
Finn

Behind the Brand

Finn was founded by James Shalhoub, a former Wall Street banker-turned-entrepreneur. Coming out of his career in finance, James embarked on a health and wellness journey that led him to start developing a business concept around wellness for humans. At the time, however, James and his girlfriend had adopted a Bernadoodle named Sophie, and they had fallen head over heels for their puppy. James had even started a pet-focused newsletter due to his love for pets and animals. As he witnessed people hosting birthday parties and making Instagram accounts for their dogs, James began to conceive the idea for Finn. He knew that dog owners would hold their dogs to the same standards of modern wellness and nutrition that humans held themselves to.

James partnered with top-caliber veterinarians to formulate his first dog supplement products, knowing that he wanted to include twice the amount of key nutrients that other brands included. He underwent a rigorous 6-month process for Finn to become certified by the National Animal Supplements Council (NASC) — the ultimate stamp of approval in the pet supplement industry — and packaged his products in recyclable and reusable tins. James launched Finn in 2020, offering a fresh take on pet wellness that resonated with modern pet parents. Today, Finn is pioneering a new category of pet healthcare that has evolved with the times.

Meet the Maker

What has been your most unforgettable moment (good or bad) while building your company? - +

Launch day remains one of the most unforgettable, exciting moments in building Finn. We spent almost 1.5 years bringing Finn’s vision to life anticipating the very day we launch, and to finally push it live and see people interact with our brand was an incredibly special and fulfilling day.

What is your favorite thing to do in your free time? - +

Park hangs with friends!

What is an essential part of your daily routine? - +

Exercise and drinking plenty of water

What is your biggest pet peeve? - +

Standing up at the exact moment the plane gets to the gate

What is one thing most people don’t know about you? - +

I’ve been surfing since I was 3 years old

What do you want to be remembered for? - +

Making the world a little bit better than how I found it

Your Cart ()

Your cart’s looking a little lonely 😱

{variant.name}: {variant.value}

Consumers also ordered...

  • Pure Matcha - Golde - Consumerhaus
    Golde

    Pure Matcha

    $28.00

    Say hello to Golde's cult-favorite superfood for energy + antioxidants. Pure Matcha is sourced from small farms in Uji, Japan for a ceremonial-grad...

    View full details
  • Pure Matcha - Golde - Consumerhaus
    Golde

    Pure Matcha

    $28.00

    Say hello to Golde's cult-favorite superfood for energy + antioxidants. Pure Matcha is sourced from small farms in Uji, Japan for a ceremonial-grad...

    View full details
Subtotal:

taxes calculated at checkout