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Champ

A sexual wellness brand offering premium, natural, and safe sexual health products for the modern consumer.

  • AAPI-Founded
  • Clean Ingredients
FOUNDER John O’Keeffe
HEADQUARTERS New York, NY
Champ
  • Ribbed Condoms - Champ - Consumerhaus
    Champ

    Ribbed Condoms

    from $16.00

    Champ's ribbed condoms are the easiest way to up your bedroom game. Lubricated with non-sticky, medical-grade silicone for a natural feel, these 10...

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  • XL Condoms - Champ - Consumerhaus
    Champ

    XL Condoms

    from $16.00

    Playing with bigger equipment? Champ's XL condoms offer additional length and width compared to their classic fit condoms, with the same 100% natur...

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Behind the Brand

Champ was established in 2020 by consumer product veterans Allen and John. After nearly a decade of working as an investment banker in the consumer products sector, Allen was growing intrigued by the direct-to-consumer revolution that had occurred in categories like glasses, shaving, and mattresses. While many of these consumer categories were being reinvented, Allen noticed one that was still lacking in innovation and very ripe for disruption: sexual wellness. He realized that the existing methods for purchasing condoms and lube were undesirable, and that there were no sexual wellness brands that resonated with today’s consumers. Allen began to dream up the idea for a brand that would eliminate the age-old awkwardness of buying sexual wellness products in public.

In establishing the business concept for Champ, Allen sought the advice of his former business school classmate John, who had previously led marketing for companies like Philips Sonicare and Zarbee’s Naturals. Together, the co-founders partnered with Brooklyn-based marketing agency Madwell and with the world’s leading condom and lubricant manufacturers to develop their line of top-tier, premium-quality, and clean-label products. They named the company after Champ Prophylactics, which debuted on shelves in the 50s and made waves in an extremely taboo category at the time. Having already earned accolades like “Best Real-Feel Condom” and “Best Textured Condom” by GQ and Esquire respectively, Champ is well on their way to creating a world where men have the confidence and information they need to bring their A-game to the bedroom.

Meet the Maker

What has been your most unforgettable moment (good or bad) while building your company? - +

ALLEN: I will always remember the moment we arrived at our brand name. After debating hundreds of possibilities, I knew Champ was it the moment I heard it. The name just felt right, and it embodies many of our brand’s core values. Not to mention, Champ Prophylactics was an actual condom brand that existed back in the 1950’s. A great name and a great back story.

JOHN: The most memorable moments for me have been recognitions we’ve gotten in the press. Claire McCormack of Beauty Independent called to interview me the day we launched, which was a huge honor. And subsequently, we received incredible coverage in Rolling Stone, GQ, and Esquire, among others. Probably the most surprising was when Architectural Digest wrote about how much they liked Champ’s packaging. I’m pretty sure they don’t cover our category that often—ha!

What is your favorite thing to do in your free time? - +

ALLEN: I really enjoy biking – and over the past couple of years, it was an amazing way to spend some time outdoors. So when I do have some free time, I like to go out for a long ride with my son, who has also developed a love for biking during COVID.

JOHN: I’m a pretty aquatic person. I’m a former competitive swimmer and rower, so I guess I’ve always gravitated to the water. Going swimming or walking on the beach with my family is always my favorite thing to do.

What is an essential part of your daily routine? - +

ALLEN: I typically get up pretty early every morning – usually before everyone else wakes up. So I like to take about 15 minutes to plan my day in the quiet. Whether it’s work related or for my personal stuff, I find it useful to have a list of things that I want to accomplish for the day.

JOHN: Recently, I’ve been doing guided meditations before bed, or when I wake up in the middle of the night. I have found the practice to be very helpful in maintaining perspective and minimizing stress.

What is your biggest pet peeve? - +

ALLEN: My biggest pet peeve has nothing to do with work – what drives me crazy is getting stuck behind someone slowly going through airport security. Everyone should know what to expect and what to do by now.

JOHN: I have a really hard time with people who don’t ask questions of those they’re conversing with, particularly in a social setting. I was seated across from someone at a sit-down dinner recently who was happy to answer questions, but I don’t think they asked anyone else anything in 3 hours.

What is one thing most people don’t know about you? - +

ALLEN: In my prior life, I used to travel quite a bit for work, so I have been to 45+ states in the US.

JOHN: I had a radio show in college and it was one of my best experiences. Oh, and
nothing scares me more than the idea of eating from a wooden spoon.

What do you want to be remembered for? - +

ALLEN: To leave the world a bit better thank how I found it.

JOHN: Being authentic, and bringing levity and perspective to those around me.

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