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Drink Simple

A natural beverage brand offering pure and sparkling maple waters directly from the tree.

  • Female-Founded
  • Clean Ingredients
  • Sustainable Practices
  • Ethical Production
FOUNDER Kate Weiler & Jeff Rose
HEADQUARTERS St. Albans, VT
Drink Simple

Behind the Brand

Drink Simple was founded by Kate Weiler and Jeff Rose, seasoned triathletes with a huge passion for health and wellness. Kate and Jeff were in Canada for the Ironman Mont-Tremblant triathlon in 2013 when they first encountered maple water. While waiting in a coffee shop to pick up their registration bibs, Kate stumbled across a carton of maple water for sale. They were both shocked at how hydrating the beverage was, and even more shocked to discover that it was packed with nutrients and contained less sugar than coconut water. Having witnessed the exploding demand for coconut water, Kate and Jeff wondered about the untapped potential for their new discovery.

For the next few months, Kate and Jeff couldn’t stop thinking about maple water. After paying $150 to get $20 worth of product shipped from Canada, they decided to take a leap of faith and launch a maple water company. They spoke to dozens of maple farmers and packaging partners in order to bring their vision to life. Following the launch of their pure maple water beverage, Kate and Jeff introduced a new line of flavored sparkling maple waters with no added sugars. In a world full of products with junk ingredients, the Drink Simple team is proud to tap refreshment directly from nature to empower a healthy mind, body, and soul.

Meet the Maker

What has been your most unforgettable moment (good or bad) while building your company? - +

KATE: The day we got into Whole Foods was the most positive memorable moment. There are some very bad memorable moments too, but we will stick with the positive ones!

What is your favorite thing to do in your free time? - +

KATE: Bike and run.

What is an essential part of your daily routine? - +

KATE: Drink a carton of original maple water before I do anything to rehydrate from the night and set my day up for success.

What is your biggest pet peeve? - +

KATE: Excessive complaining.

What is one thing most people don’t know about you? - +

KATE: I make infuse and make my own CBD products like salves and bath salts for triathlon recovery optimization.

What do you want to be remembered for? - +

KATE: My dedication to what and to whom I believe in and love.

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